I get very excited about projects that bring different creative disciplines together and I’m even more drawn when these projects serve a community or environment for the greater good. So I was taken by New Windows on Willesden Green. This is a collaborative undertaking by The Mayor of London, Brent Council, Design for London by The Architecture Foundation, Meanwhile Space and Blue Consulting. Phew. The end goal is to revive and improve Willesden High Road by bringing positive change to the area. In phase one of the project local shop owners were paired with emerging designers and architects to produce an advent calendar of window displays with a new window opening each day over the 25 days leading up to Christmas. Robin Howe has designed the windows and even the stools for Food for Thought cafe.

“The Architecture Foundation paired me with a cafe called Food for Thought to see what could be done with a small budget,” says Howie.”I worked to create a more engaging window display and more flexible seating plan for the cafe. Taking inspiration from their name I designed the bespoke Thinker Stools and a window display that acts as a community engagement board featuring revolving questions each month that customers can ponder over and share their responses to as part of the display.”The nice surprise for me was how receptive and open Mauro and Lu from Food for Thought were to everything,” he says. “When I first presented to them it seemed to remind them of all the things they wanted to do with the cafe when starting out, which was really lovely to see.” (quote care of Creative Review blog)
In phase 2 the project will focus on ‘reactivating’ vacant premises along the High Road. NWoWG have invited start up buisnesses, projects and individuals to submit their expressions of interest. I’ll certainly be watching to see how things progress. Such a great initiative. We all know that as individuals we thrive in a welcome and upbeat community where people are proud of their environment. And as far as businesses are concerned, if everyone gets on board Willesden Green may become a destination.